So your medical practice has a website. That's great! But the web is almost 15 years old now - and just being "on the web" isn't enough anymore. By limiting your practice to a 1995-style presence, you could be missing out on a whole world of patients who need your help - patients who have grown up online and interact with the Internet in a different way than they did back when the web was new. If you're going to connect with the web generation, your practice is going to need to reach out to them in a way they can't ignore.
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