Almost all niche market entrepreneurs - from those in the dog training niche to Internet marketers and everything in between - now rely on professional grade PLR, also known as private label rights videos to help them add value to their products, which translates into higher price points and bigger profits. Look at any of the old, traditional sales letters online for digital download products and you'll find nothing more than a PDF file and perhaps a few extra PDF bonus files. After that got stale, niche marketers started adding audio interviews to the mix.
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